Tag: benelux


Many years ago Amsterdam based label Hoodlamb set out to make the first truly stylish sustainable winter jacket using hemp. Like with all journeys, the path quickly became the destination, and the label’s quest to create beautiful outerwear that is both good for the planet and great to wear continues to the present.

One of the rewards of this mission has been the Tech 4-20 – the first truly technical hemp jacket in the world. With its sustainable innovation and tailored appeal it has helped define what eco fashion looks like.

This year the ambitious Hoodlamb team set themselves the challenge to make the Tech 4-20 even stronger and durable. The solution seemed clear – more hemp! So voila, hemp component upped in the shell fabric to 77%; adding to the strength of the woven fabric, as well as the eco factor, since there is nothing more sustainable in the world than natural, hand-farmed hemp.


There are countless other features that make the Tech 4-20 kind of perfect. We’ve listed some of our favorites below:

Hemp Tailored
Careful tailoring, meticulous attention to details. Great fit. Everything you never expected from a hemp jacket. Dreams do come true.

10mm Satifur Lining
This innovative lining made with hemp and and recycled PET has amazing insulating properties and helps reduce the aggregate amount of plastic waste in the environment.

Hempulose Weather Treatment
Hoodlamb treats the outer shell of the Tech 4-20 with a hemp cellulose compound taken from the inner stalk of the hemp plant. This creates a natural resistance to water and provides a sustainable alternative to the chemical processes normally used in weatherproofing.

Rolling Paper Dispenser
Not to be missed – one of the features that put HoodLamb on the map in their more rebellious days. Quiet, unprepossessing, it’s still there…..

Secret Pockets
Everybody has secrets and Hoodlamb surely provided enough pockets for those!

Sunglass pocket
Neatly sewn into the shell, with a microfiber lining to help you keep your glasses safe and clean.



The People Tree SS17 collection offers stylish contemporary pieces for women. Expect a new range of stylish Tencel pieces in this collection as well as People Tree signature prints varying from classic to more outspoken prints. For SS17 People Tree did a designer collaboration with Danish-born and London based designer Peter Jensenknown for a mastery of colour and print.

We will be showing the People Tree SS17 collection from 15th June to 8th July for pre orders. We offer an attractive discount pre order discount for retailers in this period. | * Regular sales season will end last week of August.

Contact our agents to view the collection:

Netherlands: Karin Kranendonk | karin@charliemary.com | +31 (0) 64  52 45 492

Belgium: Nicoletta Peretti | nicoletta@charliemary.com | +31 (0) 61 56 63 016


People Tree’s Founder Safia Minney is widely regarded as a leader in the Fair Trade movement. We asked her why she started the brand, how People Tree makes decisions about production, and more. Read on and meet this inspiring lady!


The SS16 collection by L’Herbe Rouge is stylish and sophisticated as ever with soft and elegant tencel styles and interesting knits. The prints are colourful in earthy tones and on the other hand Mondriaan inspired with energetic bright blue, red and white. The SS16 season offers a contemporary denim look in super soft tencel and subtle stripe print updates. Key pieces are the over the knee skirt and jumpsuit in two tones of denim blue. The men’s collection includes stunning shirts in natural sand and earth tones and beautiful woven fabrics inspired by patterns designed by the clouds in the sky.


The SS16 collection captures the unique People Tree feel in catchy prints and contemporary designs which are inspired by the mixed worlds we live in nowadays. These worlds are on one hand influenced by the increasing dependance on technology and at the same time there is the desire for sustainable products and a slower lifestyle.