De Pijp is also called Amsterdam’s “Latin Quarter” with a great mix of restaurants, terraces, independent shops and convivial cafés. In it’s center you’ll find the cute and picturesque Sarphatipark and of course the famous Albert Cuypmarkt street market.

With it’s lively ambiance and bohemian character de Pijp has been attracting creative pioneers from all around town and is now home to some of the most beautiful concept stores stocking True Fashion labels.

We’ve created a shopping route below (easy by foot!), connecting our top 5 True Fashion Addresses in de Pijp! 


At our (old) address in De Gerard Doustraat the beautiful Verse Goodstore will open its second uniVERSE of sustainable and ethical fashion, clean beauty and local goods defined by your diversity. Opening in January 2019!

Address: Gerard Doustraat 84, Amsterdam


At Felice Home of Brands, you’ll find a fine selection of fashion, interior design and lifestyle products. This beautiful store, which is just a few doors down from Verse, stocks a nice selection of Fair Fashion brand People Tree as of January 2019! 

Address: Gerard Doustraat 88,  Amsterdam


Studio JUX is a fair fashion brand from Amsterdam, which opened a store where next to their own collection you’ll find a wide assortment of well-designed products that are made sustainably and ethically. You’ll find a fine selection for both men and women of brands like; Kings of Indigo, Gobi and Qnoop. 

Address: Ceintuurbaan 252, Amsterdam

4. O MY BAG 

O My Bag is an Amsterdam based brand as well and its purpose is to produce bags that not only make you look good, but that also make a positive difference in the world. By making well made and eco-friendly leather bags and accessories available to consumers, the brand provides small communities in India with a sustainable livelihood. In their flagship store in de Pijp you’ll find the full collection of timeless bag styles and accessories for men and women.

Address: Ceintuurbaan 117-H, Amsterdam 


This cute women’s shop is located in the Van Woustraat, which is quickly developing into one of the coolest streets of de Pijp with organic supermarkets, trendy ramen and burger bars, and unique fashion boutiques. At SIBIN you’ll find the latest People Tree collections.

Address: Van Woustraat 52, Amsterdam